My Services

For a systematic improvement of your growth function, I recommend a 3-step approach.

Baseline Assessment

I like to start from where you're at. So I conduct an audit of your marketing, sales, and client service function - whether you have people dedicated to each role or not. To do that, I review your existing plans, processes, and technology, and then interview various team members to determine your strengths, weaknesses, and priority areas.

Solution Mapping

Next, I provide feedback on your growth strategy and tactics based on your target markets and ideal client profiles. I focus on actionable advice that your team has the ability to successfully implement. My goal is to leave your team with a concrete roadmap on next steps to elevate your sales strategy.

Execution Support

I can help with a variety of tactical implementation angles. I'm often involved in reviewing differentiation, ideal client profiles, email templates, sales playbook, pricing structure, RFP responses, or website rebranding. I can also deliver training workshops on various sales skills and regular mentoring for your team. I can also help implement sales and marketing technologies to your processes.

What My Clients Say

“Your help has been truly invaluable and one of the best learning experiences and opportunities. I appreciate everything I learned from you and I look forward to learning more in the years to come.”

“Hélène is a strategic leader who drives innovation by translating vision into structured processes, with a clear path to execution. By designing and implementing a scalable process, she enabled me to maximize sales performance while focusing on developing and training the team. Our collaboration was seamless, and her leadership significantly strengthened both our operational and overall outcomes.”

“I had the pleasure of working with Hélène when she joined us as a consultant to strengthen our sales operations. She quickly helped refine our sales processes, bringing structure, clarity, and measurable improvements that supported stronger pipeline management and forecasting. Hélène also built and organized targeted outbound campaigns that drove meaningful pipeline growth. In addition, she structured and launched our Account Activation team, setting clear KPIs and a framework that enabled the team to consistently meet and exceed goals.”

FAQ

What's the point of starting with a baseline assessment?

This helps ensure I help you fix the root of problems instead of addressing symptoms. The baseline assessment sets the foundation for informed, targeted, and successful consulting support.

How do you proceed if we don't have a dedicated salesperson or marketer?

Even if you have not created dedicated roles yet, someone is performing the function. It helps to examine the current activity to implement a realistic implementation plan. The only difference is that the assessment will likely be quicker.

Why do you focus on a client-centric approach?

It’s the cornerstone of effective solution or consultative selling. Language projects have become more complicated. You must understand the client needs and wants to approach them successfully.

How do you integrate AI into your approach?

Generative AI can be a fantastic tool to collect market insights and validate plans. I like to adopt principles of growth hacking into how LSPs sell their solutions.

What are some examples of consulting jobs you've completed?

I built and led an account activation team to operationalize won government RFPs, establishing people, processes, and technology to deliver sales-ready discovery meetings.
I developed guiding principles that shifted a marketing team from reactive activities to a strategic, client-journey-driven model spanning events, content, and engagement.
I advised and led the redesign of a client-centric website, reframing content around buyer pain points, outcomes, and decision criteria.

Do you ensure the confidentiality of the data and insights we share with you?

Yes! I take confidentiality very seriously and I am committed to safeguarding the data and the insights you share with me. Any relationship starts with a non-disclosure agreement.

Can you customize services for my specific needs?

Yes! Even though I suggest a three-step approach, I fully customize each engagement. Every LSP is different. There is no one-size fits all to growth.

How do I get started?

Schedule a discovery call with me. We’ll discuss scope and expectations. We’ll then co-create a course of action that meets your timeline and budget.

Ready to elevate your growth strategy?

We are at a crucial point in time when different factors – such as AI advances and language policy changes – drastically affect the language services market. Old techniques will not be sufficient to thrive in the long-run.